Saturday, October 11, 2008

Marketing: Packaging and Branding

All marketers and non-marketers have a common sense on how a product should be packaged, branded and described in order for it to sell. I found two of these products that may not be well received here...

With the melamine scare still fresh in the minds of parents with nursing child, I doubt this party set won't be seeing any party anytime later.













This box of glassware won't really sell in towns where the folks uses the brand's name as one of their 167 swear words. However those with a sense of humor or really attracted to the name might buy it. And take note how the N is being stressed, just like how the real word is pronounced..

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